How This Website Collects and Uses Information
The Website uses cookies, pixels, tags, scripts, and similar technologies for Website operation, security, analytics, advertising measurement, and conversion tracking. CookieYes is used to present privacy choices, remember those choices, and help control optional technologies based on the visitor’s selections. Necessary technologies may operate to support core Website functionality, security, form protection, and consent preferences. Optional technologies are subject to the consent settings and technical controls described below.
Privacy Overview
This Website and The Mortgage Link
This Website supports the mortgage-education and communication activities of Anne King, Sales Manager and Loan Officer, NMLS #253976, with The Mortgage Link, Inc., NMLS #113054.
The Mortgage Link’s corporate Privacy Policy explains how customer and applicant information may be collected, used, disclosed, retained, and protected in connection with its mortgage services.
View The Mortgage Link Privacy Policy
Submitting a Website form authorizes Anne King and The Mortgage Link to use the submitted information to respond to that request. Any additional marketing communications are governed by the consent language presented when the information is collected.
Submitting a form through this Website does not start a mortgage application.
Information We Collect
Information You Provide
Information submitted through Website forms may include:
- First and last name
- Email address
- Telephone number
- State
- Buyer, homeowner, real estate professional, or partner status
- The mortgage-related topic you are asking about
- How you learned about the Website
- Message details
- Communication preferences and consent selections
- Any other information you voluntarily include
Resource-download forms may collect your first name and email address to provide access to the requested guide and communicate with you about that request.
Please do not use these forms to send Social Security numbers, bank or account numbers, credit information, full financial documents, or other sensitive personal information.
Information Collected Automatically
When you visit the Website, certain information may be collected automatically through cookies, tags, pixels, and similar technologies. This may include:
- Pages and content viewed
- Date and time of a visit
- Referring website or source
- Campaign and referral information contained in a URL
- Website interactions and conversion actions
- Browser, device, operating system, and screen information
- Approximate geographic location
- Internet Protocol address and related online identifiers
- Cookie identifiers and analytics client identifiers
This information is generally used to operate the Website, understand how visitors use it, measure marketing performance, attribute inquiries to their sources, and protect forms from fraudulent or automated submissions.
How We Use Information
Website and Service-Related Uses
Information collected through the Website may be used to:
- Respond to an inquiry or request
- Provide a requested guide or resource
- Route a question to an appropriate contact or next step
- Communicate about mortgage services, educational resources, or related matters
- Measure Website traffic, engagement, and conversions
- Understand how visitors find and use the Website
- Evaluate advertising and marketing performance
- Improve Website content, functionality, and visitor experience
- Detect spam, fraud, abuse, and security threats
- Maintain business, compliance, audit, and regulatory records
- Comply with applicable laws, legal requests, and regulatory requirements
Marketing emails, calls, or text messages may be sent when authorized by the consent language presented at the time of collection. Email recipients may unsubscribe using the link provided in an email, and text-message recipients may reply STOP where applicable.
Cookies and Tracking Technologies
The Website uses cookies, pixels, tags, scripts, and similar technologies for Website operation, analytics, security, advertising measurement, and conversion tracking.
CookieYes
The Website uses CookieYes as its consent-management platform. CookieYes presents cookie and tracking choices and stores the visitor’s selections using a necessary consent mechanism so those preferences can be remembered and communicated to certain Website technologies.
Visitors may accept all optional technologies, reject non-essential technologies, or customize their preferences by category. Those choices may be changed or withdrawn later through the Website’s Cookie Settings control.
Google Tag Manager
Google Tag Manager is used to deploy and manage certain Website measurement and advertising tags. Google Consent Mode is configured through CookieYes so analytics and advertising consent signals are denied by default and updated when a visitor makes the corresponding privacy choice. Google Analytics and other supported Google technologies operate according to those consent signals.
Google Analytics 4
Google Analytics 4 is used to understand Website traffic and visitor activity. It may collect information such as page views, session statistics, approximate location, browser and device information, referral sources, campaign parameters, and conversion events.
Google Analytics may use first-party cookies, including identifiers used to distinguish browsers and sessions. Google states that Google Analytics does not store or log individual Internet Protocol addresses.
Visitors may learn more through the Google Privacy Policy and may use the Google Analytics Opt-out Browser Add-on.
Meta Pixel
The Website uses the Meta Pixel to measure page views, understand advertising performance, attribute conversions, and support advertising or audience-related activities on Meta platforms.
The Meta Pixel may allow Meta to receive Website activity and technical information, including page URLs, referring information, browser or device information, cookie identifiers, and conversion actions such as a resource request or form completion.
Meta processes this information according to the Meta Privacy Policy and its applicable business-tool terms. Visitors may manage certain advertising choices through Meta’s Ad Preferences.
The Meta Pixel is configured not to load unless the visitor grants Advertisement consent through the Website’s privacy controls.
Webflow
The Website is hosted and managed using Webflow. Webflow may process Website submissions and technical information necessary to host, secure, and operate the Website.
More information is available in the Webflow Privacy Policy.
Cloudflare Turnstile
Certain Website forms use Cloudflare Turnstile to distinguish legitimate visitors from automated traffic and protect the Website against spam and abuse.
Cloudflare may process limited network and device signals, such as an Internet Protocol address, user-agent information, security characteristics, and the Website origin, for security and bot-detection purposes.
More information is available in the Cloudflare Turnstile Privacy Policy.
Experience.com
The Website uses an Experience.com widget to display customer reviews. Loading or interacting with this third-party content may allow Experience.com to receive device, browser, network, or interaction information according to its own practices.
More information is available in the Experience.com Privacy Notice.
How Information May Be Disclosed
Service Providers and Business Operations
Information may be disclosed to The Mortgage Link and to companies that support:
- Website hosting and form processing
- Analytics and performance measurement
- Advertising measurement and attribution
- Website security and spam prevention
- Review and testimonial display
- Communications and customer support
- Legal, regulatory, audit, and compliance activities
These companies may process information under their own privacy policies, applicable agreements, and the Website’s configurations.
Certain privacy laws may define disclosures made through advertising technologies as “sharing” or “targeted advertising,” even when personal information is not sold for money. Whether a particular privacy right applies may depend on the visitor’s location, the type of information involved, and applicable legal exemptions.
Information may also be disclosed when reasonably necessary to comply with law, respond to a lawful request, protect legal rights, prevent fraud or abuse, or protect the security of the Website and its users.
Your Privacy Choices
Cookies and Browser Controls
When the CookieYes notice is displayed, visitors may Accept All optional technologies, Reject All non-essential technologies, or customize their choices by category. Necessary technologies remain active because they support core Website operation, security, form protection, and consent preferences.
Visitors may change or withdraw their cookie and tracking choices at any time through the Website’s Cookie Settings control. Changes apply to the Website’s future use of technologies governed by those preferences. Information previously collected by a service provider may remain subject to that provider’s retention practices and applicable law.
Most browsers also allow visitors to block or delete cookies through browser settings. Visitors may additionally use privacy and advertising controls made available by Google, Meta, and other service providers.
Communication Choices
You may:
- Unsubscribe from marketing emails using the link provided in the email
- Reply STOP to applicable marketing text messages
- Contact The Mortgage Link regarding communication or privacy preferences
State Privacy Rights
Depending on where you live and whether the applicable law covers the information or organization involved, you may have rights to:
- Request access to certain personal information
- Request correction or deletion
- Obtain a portable copy of certain information
- Opt out of certain sales, sharing, or targeted advertising
- Appeal certain privacy-request decisions
- Exercise your rights without discriminatory treatment
Some mortgage and financial-services information may be governed by or excluded under federal or state financial privacy laws.
The Mortgage Link’s corporate Privacy Policy provides additional information about applicable privacy rights and how to submit a request.
Data Retention and Security
How Long Information May Be Retained
Information may be retained for as long as reasonably necessary to respond to a request, provide services, maintain business and compliance records, measure Website performance, resolve disputes, protect legal rights, and satisfy legal or regulatory requirements.
Retention periods may differ depending on the type of information, how it was collected, and the requirements that apply to it. Third-party service providers may retain information according to their own policies and service settings.
Protecting Information
Reasonable administrative, technical, and organizational safeguards are used to help protect information. However, no website, transmission method, or storage system can be guaranteed to be completely secure.
Do not submit sensitive financial information through the Website’s general contact or resource forms.
Children’s Privacy
This Website is intended for adults seeking mortgage-related information and is not directed to children under 13. The Website does not knowingly collect personal information from children under 13.
If you believe a child has submitted personal information through the Website, contact The Mortgage Link so the situation can be reviewed.
External Websites
The Website may link to third-party websites and services, including The Mortgage Link, Microsoft Bookings for scheduling, downloadable resources, social platforms, and other providers.
When a visitor follows an external link or uses Microsoft Bookings, information submitted to that service is processed under the destination service’s and The Mortgage Link’s applicable privacy practices. This Website Privacy Notice and its Cookie Settings do not control how an external website or service collects, uses, or stores information.
Changes to This Notice
This Website Privacy Notice may be updated when Website practices, service providers, legal requirements, or corporate policies change.
When this notice is updated, the effective date displayed at the top of the page will also be revised.
Privacy Questions and Requests
For privacy questions or requests involving The Mortgage Link, contact:
The Mortgage Link, Inc.
Phone: 1-877-683-5858
Email: info@themortgagelink.com
Contact The Mortgage Link
View The Mortgage Link Privacy Policy
For a general question specifically about this Website, contact:
Anne King
Email: aking@themortgagelink.com
Phone: +1 (215) 383-9397
Privacy Overview
This Website and The Mortgage Link
This Website supports the mortgage-education and communication activities of Anne King, Sales Manager and Loan Officer, NMLS #253976, with The Mortgage Link, Inc., NMLS #113054.
The Mortgage Link’s corporate Privacy Policy explains how customer and applicant information may be collected, used, disclosed, retained, and protected in connection with its mortgage services.
View The Mortgage Link Privacy Policy
Submitting a Website form authorizes Anne King and The Mortgage Link to use the submitted information to respond to that request. Any additional marketing communications are governed by the consent language presented when the information is collected.
Submitting a form through this Website does not start a mortgage application.
Information We Collect
Information You Provide
Information submitted through Website forms may include:
- First and last name
- Email address
- Telephone number
- State
- Buyer, homeowner, real estate professional, or partner status
- The mortgage-related topic you are asking about
- How you learned about the Website
- Message details
- Communication preferences and consent selections
- Any other information you voluntarily include
Resource-download forms may collect your first name and email address to provide access to the requested guide and communicate with you about that request.
Please do not use these forms to send Social Security numbers, bank or account numbers, credit information, full financial documents, or other sensitive personal information.
Information Collected Automatically
When you visit the Website, certain information may be collected automatically through cookies, tags, pixels, and similar technologies. This may include:
- Pages and content viewed
- Date and time of a visit
- Referring website or source
- Campaign and referral information contained in a URL
- Website interactions and conversion actions
- Browser, device, operating system, and screen information
- Approximate geographic location
- Internet Protocol address and related online identifiers
- Cookie identifiers and analytics client identifiers
This information is generally used to operate the Website, understand how visitors use it, measure marketing performance, attribute inquiries to their sources, and protect forms from fraudulent or automated submissions.
How We Use Information
Website and Service-Related Uses
Information collected through the Website may be used to:
- Respond to an inquiry or request
- Provide a requested guide or resource
- Route a question to an appropriate contact or next step
- Communicate about mortgage services, educational resources, or related matters
- Measure Website traffic, engagement, and conversions
- Understand how visitors find and use the Website
- Evaluate advertising and marketing performance
- Improve Website content, functionality, and visitor experience
- Detect spam, fraud, abuse, and security threats
- Maintain business, compliance, audit, and regulatory records
- Comply with applicable laws, legal requests, and regulatory requirements
Marketing emails, calls, or text messages may be sent when authorized by the consent language presented at the time of collection. Email recipients may unsubscribe using the link provided in an email, and text-message recipients may reply STOP where applicable.
Cookies and Tracking Technologies
The Website uses cookies, pixels, tags, scripts, and similar technologies for Website operation, analytics, security, advertising measurement, and conversion tracking.
Google Tag Manager
Google Tag Manager is used to deploy and manage certain Website measurement and advertising tags. Google Tag Manager helps control when other technologies, including Google Analytics and the Meta Pixel, are loaded.
Google Analytics 4
Google Analytics 4 is used to understand Website traffic and visitor activity. It may collect information such as page views, session statistics, approximate location, browser and device information, referral sources, campaign parameters, and conversion events.
Google Analytics may use first-party cookies, including identifiers used to distinguish browsers and sessions. Google states that Google Analytics does not store or log individual Internet Protocol addresses.
Visitors may learn more through the Google Privacy Policy and may use the Google Analytics Opt-out Browser Add-on.
Meta Pixel
The Website uses the Meta Pixel to measure page views, understand advertising performance, attribute conversions, and support advertising or audience-related activities on Meta platforms.
The Meta Pixel may allow Meta to receive Website activity and technical information, including page URLs, referring information, browser or device information, cookie identifiers, and conversion actions such as a resource request or form completion.
Meta processes this information according to the Meta Privacy Policy and its applicable business-tool terms. Visitors may manage certain advertising choices through Meta’s Ad Preferences.
Webflow
The Website is hosted and managed using Webflow. Webflow may process Website submissions and technical information necessary to host, secure, and operate the Website.
More information is available in the Webflow Privacy Policy.
Cloudflare Turnstile
Certain Website forms use Cloudflare Turnstile to distinguish legitimate visitors from automated traffic and protect the Website against spam and abuse.
Cloudflare may process limited network and device signals, such as an Internet Protocol address, user-agent information, security characteristics, and the Website origin, for security and bot-detection purposes.
More information is available in the Cloudflare Turnstile Privacy Policy.
Experience.com
The Website uses an Experience.com widget to display customer reviews. Loading or interacting with this third-party content may allow Experience.com to receive device, browser, network, or interaction information according to its own practices.
More information is available in the Experience.com Privacy Notice.
How Information May Be Disclosed
Service Providers and Business Operations
Information may be disclosed to The Mortgage Link and to companies that support:
- Website hosting and form processing
- Analytics and performance measurement
- Advertising measurement and attribution
- Website security and spam prevention
- Review and testimonial display
- Communications and customer support
- Legal, regulatory, audit, and compliance activities
These companies may process information under their own privacy policies, applicable agreements, and the Website’s configurations.
Certain privacy laws may define disclosures made through advertising technologies as “sharing” or “targeted advertising,” even when personal information is not sold for money. Whether a particular privacy right applies may depend on the visitor’s location, the type of information involved, and applicable legal exemptions.
Information may also be disclosed when reasonably necessary to comply with law, respond to a lawful request, protect legal rights, prevent fraud or abuse, or protect the security of the Website and its users.
Your Privacy Choices
Cookies and Browser Controls
Most browsers allow visitors to block or delete cookies through their settings. Disabling cookies may affect certain Website features and may not prevent every form of online measurement.
Visitors may also use the provider-specific privacy and advertising controls made available by Google, Meta, and other service providers.
Communication Choices
You may:
- Unsubscribe from marketing emails using the link provided in the email
- Reply STOP to applicable marketing text messages
- Contact The Mortgage Link regarding communication or privacy preferences
State Privacy Rights
Depending on where you live and whether the applicable law covers the information or organization involved, you may have rights to:
- Request access to certain personal information
- Request correction or deletion
- Obtain a portable copy of certain information
- Opt out of certain sales, sharing, or targeted advertising
- Appeal certain privacy-request decisions
- Exercise your rights without discriminatory treatment
Some mortgage and financial-services information may be governed by or excluded under federal or state financial privacy laws.
The Mortgage Link’s corporate Privacy Policy provides additional information about applicable privacy rights and how to submit a request.
Data Retention and Security
How Long Information May Be Retained
Information may be retained for as long as reasonably necessary to respond to a request, provide services, maintain business and compliance records, measure Website performance, resolve disputes, protect legal rights, and satisfy legal or regulatory requirements.
Retention periods may differ depending on the type of information, how it was collected, and the requirements that apply to it. Third-party service providers may retain information according to their own policies and service settings.
Protecting Information
Reasonable administrative, technical, and organizational safeguards are used to help protect information. However, no website, transmission method, or storage system can be guaranteed to be completely secure.
Do not submit sensitive financial information through the Website’s general contact or resource forms.
Children’s Privacy
This Website is intended for adults seeking mortgage-related information and is not directed to children under 13. The Website does not knowingly collect personal information from children under 13.
If you believe a child has submitted personal information through the Website, contact The Mortgage Link so the situation can be reviewed.
External Websites
The Website may contain links to third-party websites, including The Mortgage Link, scheduling services, downloadable resources, social platforms, and other providers.
Those websites are governed by their own privacy policies and practices. This Website Privacy Notice does not control how an external website collects or uses information.
Changes to This Notice
This Website Privacy Notice may be updated when Website practices, service providers, legal requirements, or corporate policies change.
When this notice is updated, the effective date displayed at the top of the page will also be revised.
Privacy Questions and Requests
For privacy questions or requests involving The Mortgage Link, contact:
The Mortgage Link, Inc.
Phone: 1-877-683-5858
Email: info@themortgagelink.com
Contact The Mortgage Link
View The Mortgage Link Privacy Policy
For a general question specifically about this Website, contact:
Anne King
Email: aking@themortgagelink.com
Phone: +1 (215) 383-9397
Privacy Overview
This Website and The Mortgage Link
This Website supports the mortgage-education and communication activities of Anne King, Sales Manager and Loan Officer, NMLS #253976, with The Mortgage Link, Inc., NMLS #113054.
The Mortgage Link’s corporate Privacy Policy explains how customer and applicant information may be collected, used, disclosed, retained, and protected in connection with its mortgage services.
View The Mortgage Link Privacy Policy
Submitting a Website form authorizes Anne King and The Mortgage Link to use the submitted information to respond to that request. Any additional marketing communications are governed by the consent language presented when the information is collected.
Submitting a form through this Website does not start a mortgage application.
Information We Collect
Information You Provide
Information submitted through Website forms may include:
- First and last name
- Email address
- Telephone number
- State
- Buyer, homeowner, real estate professional, or partner status
- The mortgage-related topic you are asking about
- How you learned about the Website
- Message details
- Communication preferences and consent selections
- Any other information you voluntarily include
Resource-download forms may collect your first name and email address to provide access to the requested guide and communicate with you about that request.
Please do not use these forms to send Social Security numbers, bank or account numbers, credit information, full financial documents, or other sensitive personal information.
Information Collected Automatically
When you visit the Website, certain information may be collected automatically through cookies, tags, pixels, and similar technologies. This may include:
- Pages and content viewed
- Date and time of a visit
- Referring website or source
- Campaign and referral information contained in a URL
- Website interactions and conversion actions
- Browser, device, operating system, and screen information
- Approximate geographic location
- Internet Protocol address and related online identifiers
- Cookie identifiers and analytics client identifiers
This information is generally used to operate the Website, understand how visitors use it, measure marketing performance, attribute inquiries to their sources, and protect forms from fraudulent or automated submissions.
How We Use Information
Website and Service-Related Uses
Information collected through the Website may be used to:
- Respond to an inquiry or request
- Provide a requested guide or resource
- Route a question to an appropriate contact or next step
- Communicate about mortgage services, educational resources, or related matters
- Measure Website traffic, engagement, and conversions
- Understand how visitors find and use the Website
- Evaluate advertising and marketing performance
- Improve Website content, functionality, and visitor experience
- Detect spam, fraud, abuse, and security threats
- Maintain business, compliance, audit, and regulatory records
- Comply with applicable laws, legal requests, and regulatory requirements
Marketing emails, calls, or text messages may be sent when authorized by the consent language presented at the time of collection. Email recipients may unsubscribe using the link provided in an email, and text-message recipients may reply STOP where applicable.
Cookies and Tracking Technologies
The Website uses cookies, pixels, tags, scripts, and similar technologies for Website operation, analytics, security, advertising measurement, and conversion tracking.
Google Tag Manager
Google Tag Manager is used to deploy and manage certain Website measurement and advertising tags. Google Tag Manager helps control when other technologies, including Google Analytics and the Meta Pixel, are loaded.
Google Analytics 4
Google Analytics 4 is used to understand Website traffic and visitor activity. It may collect information such as page views, session statistics, approximate location, browser and device information, referral sources, campaign parameters, and conversion events.
Google Analytics may use first-party cookies, including identifiers used to distinguish browsers and sessions. Google states that Google Analytics does not store or log individual Internet Protocol addresses.
Visitors may learn more through the Google Privacy Policy and may use the Google Analytics Opt-out Browser Add-on.
Meta Pixel
The Website uses the Meta Pixel to measure page views, understand advertising performance, attribute conversions, and support advertising or audience-related activities on Meta platforms.
The Meta Pixel may allow Meta to receive Website activity and technical information, including page URLs, referring information, browser or device information, cookie identifiers, and conversion actions such as a resource request or form completion.
Meta processes this information according to the Meta Privacy Policy and its applicable business-tool terms. Visitors may manage certain advertising choices through Meta’s Ad Preferences.
Webflow
The Website is hosted and managed using Webflow. Webflow may process Website submissions and technical information necessary to host, secure, and operate the Website.
More information is available in the Webflow Privacy Policy.
Cloudflare Turnstile
Certain Website forms use Cloudflare Turnstile to distinguish legitimate visitors from automated traffic and protect the Website against spam and abuse.
Cloudflare may process limited network and device signals, such as an Internet Protocol address, user-agent information, security characteristics, and the Website origin, for security and bot-detection purposes.
More information is available in the Cloudflare Turnstile Privacy Policy.
Experience.com
The Website uses an Experience.com widget to display customer reviews. Loading or interacting with this third-party content may allow Experience.com to receive device, browser, network, or interaction information according to its own practices.
More information is available in the Experience.com Privacy Notice.
How Information May Be Disclosed
Service Providers and Business Operations
Information may be disclosed to The Mortgage Link and to companies that support:
- Website hosting and form processing
- Analytics and performance measurement
- Advertising measurement and attribution
- Website security and spam prevention
- Review and testimonial display
- Communications and customer support
- Legal, regulatory, audit, and compliance activities
These companies may process information under their own privacy policies, applicable agreements, and the Website’s configurations.
Certain privacy laws may define disclosures made through advertising technologies as “sharing” or “targeted advertising,” even when personal information is not sold for money. Whether a particular privacy right applies may depend on the visitor’s location, the type of information involved, and applicable legal exemptions.
Information may also be disclosed when reasonably necessary to comply with law, respond to a lawful request, protect legal rights, prevent fraud or abuse, or protect the security of the Website and its users.
Your Privacy Choices
Cookies and Browser Controls
Most browsers allow visitors to block or delete cookies through their settings. Disabling cookies may affect certain Website features and may not prevent every form of online measurement.
Visitors may also use the provider-specific privacy and advertising controls made available by Google, Meta, and other service providers.
Communication Choices
You may:
- Unsubscribe from marketing emails using the link provided in the email
- Reply STOP to applicable marketing text messages
- Contact The Mortgage Link regarding communication or privacy preferences
State Privacy Rights
Depending on where you live and whether the applicable law covers the information or organization involved, you may have rights to:
- Request access to certain personal information
- Request correction or deletion
- Obtain a portable copy of certain information
- Opt out of certain sales, sharing, or targeted advertising
- Appeal certain privacy-request decisions
- Exercise your rights without discriminatory treatment
Some mortgage and financial-services information may be governed by or excluded under federal or state financial privacy laws.
The Mortgage Link’s corporate Privacy Policy provides additional information about applicable privacy rights and how to submit a request.
Data Retention and Security
How Long Information May Be Retained
Information may be retained for as long as reasonably necessary to respond to a request, provide services, maintain business and compliance records, measure Website performance, resolve disputes, protect legal rights, and satisfy legal or regulatory requirements.
Retention periods may differ depending on the type of information, how it was collected, and the requirements that apply to it. Third-party service providers may retain information according to their own policies and service settings.
Protecting Information
Reasonable administrative, technical, and organizational safeguards are used to help protect information. However, no website, transmission method, or storage system can be guaranteed to be completely secure.
Do not submit sensitive financial information through the Website’s general contact or resource forms.
Children’s Privacy
This Website is intended for adults seeking mortgage-related information and is not directed to children under 13. The Website does not knowingly collect personal information from children under 13.
If you believe a child has submitted personal information through the Website, contact The Mortgage Link so the situation can be reviewed.
External Websites
The Website may contain links to third-party websites, including The Mortgage Link, scheduling services, downloadable resources, social platforms, and other providers.
Those websites are governed by their own privacy policies and practices. This Website Privacy Notice does not control how an external website collects or uses information.
Changes to This Notice
This Website Privacy Notice may be updated when Website practices, service providers, legal requirements, or corporate policies change.
When this notice is updated, the effective date displayed at the top of the page will also be revised.
Privacy Questions and Requests
For privacy questions or requests involving The Mortgage Link, contact:
The Mortgage Link, Inc.
Phone: 1-877-683-5858
Email: info@themortgagelink.com
Contact The Mortgage Link
View The Mortgage Link Privacy Policy
For a general question specifically about this Website, contact:
Anne King
Email: aking@themortgagelink.com
Phone: +1 (215) 383-9397
Privacy Overview
This Website and The Mortgage Link
This Website supports the mortgage-education and communication activities of Anne King, Sales Manager and Loan Officer, NMLS #253976, with The Mortgage Link, Inc., NMLS #113054.
The Mortgage Link’s corporate Privacy Policy explains how customer and applicant information may be collected, used, disclosed, retained, and protected in connection with its mortgage services.
View The Mortgage Link Privacy Policy
Submitting a Website form authorizes Anne King and The Mortgage Link to use the submitted information to respond to that request. Any additional marketing communications are governed by the consent language presented when the information is collected.
Submitting a form through this Website does not start a mortgage application.
Information We Collect
Information You Provide
Information submitted through Website forms may include:
- First and last name
- Email address
- Telephone number
- State
- Buyer, homeowner, real estate professional, or partner status
- The mortgage-related topic you are asking about
- How you learned about the Website
- Message details
- Communication preferences and consent selections
- Any other information you voluntarily include
Resource-download forms may collect your first name and email address to provide access to the requested guide and communicate with you about that request.
Please do not use these forms to send Social Security numbers, bank or account numbers, credit information, full financial documents, or other sensitive personal information.
Information Collected Automatically
When you visit the Website, certain information may be collected automatically through cookies, tags, pixels, and similar technologies. This may include:
- Pages and content viewed
- Date and time of a visit
- Referring website or source
- Campaign and referral information contained in a URL
- Website interactions and conversion actions
- Browser, device, operating system, and screen information
- Approximate geographic location
- Internet Protocol address and related online identifiers
- Cookie identifiers and analytics client identifiers
This information is generally used to operate the Website, understand how visitors use it, measure marketing performance, attribute inquiries to their sources, and protect forms from fraudulent or automated submissions.
How We Use Information
Website and Service-Related Uses
Information collected through the Website may be used to:
- Respond to an inquiry or request
- Provide a requested guide or resource
- Route a question to an appropriate contact or next step
- Communicate about mortgage services, educational resources, or related matters
- Measure Website traffic, engagement, and conversions
- Understand how visitors find and use the Website
- Evaluate advertising and marketing performance
- Improve Website content, functionality, and visitor experience
- Detect spam, fraud, abuse, and security threats
- Maintain business, compliance, audit, and regulatory records
- Comply with applicable laws, legal requests, and regulatory requirements
Marketing emails, calls, or text messages may be sent when authorized by the consent language presented at the time of collection. Email recipients may unsubscribe using the link provided in an email, and text-message recipients may reply STOP where applicable.
Cookies and Tracking Technologies
The Website uses cookies, pixels, tags, scripts, and similar technologies for Website operation, analytics, security, advertising measurement, and conversion tracking.
Google Tag Manager
Google Tag Manager is used to deploy and manage certain Website measurement and advertising tags. Google Tag Manager helps control when other technologies, including Google Analytics and the Meta Pixel, are loaded.
Google Analytics 4
Google Analytics 4 is used to understand Website traffic and visitor activity. It may collect information such as page views, session statistics, approximate location, browser and device information, referral sources, campaign parameters, and conversion events.
Google Analytics may use first-party cookies, including identifiers used to distinguish browsers and sessions. Google states that Google Analytics does not store or log individual Internet Protocol addresses.
Visitors may learn more through the Google Privacy Policy and may use the Google Analytics Opt-out Browser Add-on.
Meta Pixel
The Website uses the Meta Pixel to measure page views, understand advertising performance, attribute conversions, and support advertising or audience-related activities on Meta platforms.
The Meta Pixel may allow Meta to receive Website activity and technical information, including page URLs, referring information, browser or device information, cookie identifiers, and conversion actions such as a resource request or form completion.
Meta processes this information according to the Meta Privacy Policy and its applicable business-tool terms. Visitors may manage certain advertising choices through Meta’s Ad Preferences.
Webflow
The Website is hosted and managed using Webflow. Webflow may process Website submissions and technical information necessary to host, secure, and operate the Website.
More information is available in the Webflow Privacy Policy.
Cloudflare Turnstile
Certain Website forms use Cloudflare Turnstile to distinguish legitimate visitors from automated traffic and protect the Website against spam and abuse.
Cloudflare may process limited network and device signals, such as an Internet Protocol address, user-agent information, security characteristics, and the Website origin, for security and bot-detection purposes.
More information is available in the Cloudflare Turnstile Privacy Policy.
Experience.com
The Website uses an Experience.com widget to display customer reviews. Loading or interacting with this third-party content may allow Experience.com to receive device, browser, network, or interaction information according to its own practices.
More information is available in the Experience.com Privacy Notice.
How Information May Be Disclosed
Service Providers and Business Operations
Information may be disclosed to The Mortgage Link and to companies that support:
- Website hosting and form processing
- Analytics and performance measurement
- Advertising measurement and attribution
- Website security and spam prevention
- Review and testimonial display
- Communications and customer support
- Legal, regulatory, audit, and compliance activities
These companies may process information under their own privacy policies, applicable agreements, and the Website’s configurations.
Certain privacy laws may define disclosures made through advertising technologies as “sharing” or “targeted advertising,” even when personal information is not sold for money. Whether a particular privacy right applies may depend on the visitor’s location, the type of information involved, and applicable legal exemptions.
Information may also be disclosed when reasonably necessary to comply with law, respond to a lawful request, protect legal rights, prevent fraud or abuse, or protect the security of the Website and its users.
Your Privacy Choices
Cookies and Browser Controls
Most browsers allow visitors to block or delete cookies through their settings. Disabling cookies may affect certain Website features and may not prevent every form of online measurement.
Visitors may also use the provider-specific privacy and advertising controls made available by Google, Meta, and other service providers.
Communication Choices
You may:
- Unsubscribe from marketing emails using the link provided in the email
- Reply STOP to applicable marketing text messages
- Contact The Mortgage Link regarding communication or privacy preferences
State Privacy Rights
Depending on where you live and whether the applicable law covers the information or organization involved, you may have rights to:
- Request access to certain personal information
- Request correction or deletion
- Obtain a portable copy of certain information
- Opt out of certain sales, sharing, or targeted advertising
- Appeal certain privacy-request decisions
- Exercise your rights without discriminatory treatment
Some mortgage and financial-services information may be governed by or excluded under federal or state financial privacy laws.
The Mortgage Link’s corporate Privacy Policy provides additional information about applicable privacy rights and how to submit a request.
Data Retention and Security
How Long Information May Be Retained
Information may be retained for as long as reasonably necessary to respond to a request, provide services, maintain business and compliance records, measure Website performance, resolve disputes, protect legal rights, and satisfy legal or regulatory requirements.
Retention periods may differ depending on the type of information, how it was collected, and the requirements that apply to it. Third-party service providers may retain information according to their own policies and service settings.
Protecting Information
Reasonable administrative, technical, and organizational safeguards are used to help protect information. However, no website, transmission method, or storage system can be guaranteed to be completely secure.
Do not submit sensitive financial information through the Website’s general contact or resource forms.
Children’s Privacy
This Website is intended for adults seeking mortgage-related information and is not directed to children under 13. The Website does not knowingly collect personal information from children under 13.
If you believe a child has submitted personal information through the Website, contact The Mortgage Link so the situation can be reviewed.
External Websites
The Website may contain links to third-party websites, including The Mortgage Link, scheduling services, downloadable resources, social platforms, and other providers.
Those websites are governed by their own privacy policies and practices. This Website Privacy Notice does not control how an external website collects or uses information.
Changes to This Notice
This Website Privacy Notice may be updated when Website practices, service providers, legal requirements, or corporate policies change.
When this notice is updated, the effective date displayed at the top of the page will also be revised.
Privacy Questions and Requests
For privacy questions or requests involving The Mortgage Link, contact:
The Mortgage Link, Inc.
Phone: 1-877-683-5858
Email: info@themortgagelink.com
Contact The Mortgage Link
View The Mortgage Link Privacy Policy
For a general question specifically about this Website, contact:
Anne King
Email: aking@themortgagelink.com
Phone: +1 (215) 383-9397
